Scheduling Social Media: How To Predict What Your Audience Wants In Advance
Is it possible to predict what your audience wants to see? Here are some tricks to help you out.
Woman showing a Pinterest icon
Should You Use Pinterest For Your Social Media Marketing?
Not sure if Pinterest is a good addition to your business’ social media marketing strategy? Here’s some ways Pinterest can be used.
What To Post On Your Brand’s IG Stories
But when you’re not launching a new product or service, when there’s no public holiday or event going on...what can you post on your brand’s IG Stories?
Why Social Media Marketing Is Important For Your Brand
You’re targeting a much smaller group of people and don’t want to have to sift through your followers every so often to get rid of bots and spam accounts. In that case, social media marketing might not be something you’d want to put in that much effort for, right?
How Video Marketing Can Improve Your Business
Video marketing can sound like an expensive investment, especially if you’re a small business trying to survive in a world full of competitors. But video marketing can improve your business in many ways—and all of them for good!
You May Be Doing Video Marketing Wrong
In these past years, many other organisations and products have been flattening the elements of their logos and simplifying the colour palettes they use. For brand designers, it’s a development worth questioning. Why is this happening? Is it a positive change or a negative one?
Why Are Logos Getting Simpler?
In these past years, many other organisations and products have been flattening the elements of their logos and simplifying the colour palettes they use. For brand designers, it’s a development worth questioning. Why is this happening? Is it a positive change or a negative one?
What’s The Difference Between Branding & Marketing?
You’ve probably heard of this strategy called ‘branding’ that helps you attract customers. And you’ve also learnt that ‘marketing’ does that as well—attract customers. So...are they the same thing?
Why Some Brands Are More Attractive Than Others
Some brands are just more memorable than others. But what separates the brands that leave an impression on us and those who don’t? The answer is simple. Personality.
